Managing Apartment Management

Managing Apartment Management
Regardless of the development’s size, it’s not likely that the landlord or the property owner resides in or near the complex. So how are these investors securing success and ensure a return on their investment? David Lindahl, a renowned property investor advises that successful ownership starts with a solid team. Your staff should be motivated towards success and held accountable. Mr. Lindahl owns over 7,000 units around the US and has been investing in homes and apartments for more than 14 years. When the self proclaimed « Apartment King » reiterates the importance of a reliable team, landlords across the US pay head to his advice.

Trusting your team on word of mouth alone is a divine, but unrealistic practice. Simply assuming that your managers are providing excellent service to your tenants is a gamble. In addition to maintaining the image of your complex, you rely upon your manager to carry out the day-to-day functions of running it. More often times than not, your manager is also trusted to bring in new clients and implement strategies to attract and maintain renters. Call tracking should be utilized as an vital and affordable technology in monitoring productivity and professionalism. How is your team representing you in their dealing with your clients and potential clients. This technology would be beneficial for landlords invested in multiple properties for training purposes, collections and even maintenance management.

With inbound call tracking, landlords can measure the effectiveness of their promotions by tracking the calls they generate. Each one is given it’s own unique phone number. The incoming calls are traced, tracked and recorded. Outbound call tracking tracks and records all outbound calls from your employees. This can be especially advantageous when dealing with maintenance/repairs disputes. The most vital aspect of both inbound and outbound call tracking is to ensuring the clients or prospective clients are satisfied and accurate information is given.

We provide both inbound and outbound call tracking, as well as web analytics. It eliminates the guess work from advertising, employee retention, lay offs, promotions and training. Landlords rarely supervise their teams, the teams are simply trusted when they should be held accountable.

The cost of call tracking is a lot less than what is lost by one vacant apartment, one day with an unproductive employee, or one ineffective ad. Give us a try. If you are unhappy with the results, or you simply do not see the service helping, cancel anytime. How much is it costing you not to try?

ACI Call Tracking offers call tracking and recording features for both home and business users. For more information, or to sign up for service, please visit our web site located at

This video is also available at: The Management Innovation Exchange (MIX), an open innovation project aimed at reinventing management for the 21st century, has posted a thought-provoking presentation by MIX founder Gary Hamel. In this engaging 15-minute talk (part of a lecture in the University of Phoenix Distinguished Guest Video Lecture Series), Gary sketches the evolution of management from its invention in the early 1900s through its stagnation in the 60s and 70s to its current existential crisis — a crisis he says demands a re-invention of the core concept itself. In his inimitable style, Gary provocatively and persuasively argues that only radical management innovation can save organizations from becoming extinct in today’s world of constant change. In his presentation, HCL Technologies is the only company Gary cites as an example of such organizational innovation and describes at some length how HCL embodies « the future » of management. More on Credits We thank University of Phoenix for providing this video clip that is part of a lecture in the University of Phoenix Distinguished Guest Video Lecture Series.

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